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Senior IT Product Manager Marketing Intelligence

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Job

  • Level
    Senior
  • Job Field
    Data, Product
  • Employment Type
    Full Time
  • Contract Type
    Permanent employment
  • Location
    Karlsruhe
  • Working Model
    Hybrid, Onsite
  • Job Summary

    In this role, you strategically lead IT solutions for Marketing Intelligence, manage a cross-functional team, and develop data-driven decision systems and KPIs to optimize business processes.

    Your role in the team

    • Strategic responsibility for IT solutions in the Marketing Intelligence sector - from vision through discovery to implementation and continuous development of analytical decision systems and data products.
    • Technical leadership of a cross-functional team of Data Engineers, Data Scientists, and Software Engineers with a focus on self-organized, agile collaboration.
    • Close collaboration with various stakeholders in the business area and other dmTECH product teams to understand, prioritize, and translate data needs and decision-making questions into viable solutions — as a link between business, data science, and software development.
    • Control and further development of systems for customer segmentation, targeting and scoring models, campaign and impact analyses, as well as other data-driven decision-making foundations for marketing and CRM.
    • Definition of suitable success metrics (KPIs) for measuring effectiveness correlations, as a basis for increasingly extensive automation and self-learning AI agents.
    • Shaping the product strategy and developing future-proof, scalable decision systems and analytical data products that seamlessly integrate into the overall architecture of dmTECH.
    • Active involvement in the further development of agile working methods within the team as well as cross-functional collaboration with other product teams of the dm group.

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    Our expectations of you

    Qualifications

    • Solid technical understanding to unlock the potential of Data & AI.
    • Ability to communicate effectively with Data Scientists, subject matter experts, and stakeholders at various levels.
    • Strong communication skills in German (at least C1) as well as English (at least B1).

    Experience

    • Several years of professional experience as an IT Product Manager, ideally with a focus on Data & Analytics, Marketing Intelligence topics.
    • Experience collaborating with Data Scientists, Analysts, as well as departments such as Marketing and CRM, along with a strong understanding of data-driven decision-making processes.

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    What we offer

    • Dialogical corporate culture: The individual strengths and ideas of our employees are the foundation for the (further) development of our IT products.
    • Health & Wellness: We offer a variety of supplementary services tailored to your individual needs for your retirement planning: from a subsidy for your occupational pension scheme, an attractive disability insurance, to programs for your physical and mental health, as well as collaborations with health insurance providers or fitness studios and in-house courses for your well-being.
    • An operational social management complements the offering.
    • Learning at dmTECH: The digital dm learning world offers you over 250 seminars and workshops, accessible anytime and anywhere — from project management to professional development.
    • You have access to the Udemy learning platform with its wide range of courses and can also participate in external events and training sessions.
    • For a balanced work-life balance: flexible working hours, remote work, a 37.5-hour workweek, and 30 vacation days.
    • With a 'Workation', you can even combine vacation and work.
    • Work atmosphere: Our rooms in the 'dialogicum' are bright, spacious, and modern.
    • The latest technology and ergonomic furniture make your tasks easier.
    • In the 'culinarium', we offer you fresh meals daily, healthy snacks, and sweet treats at a fair price.
    • Additional benefits: We are happy to pass on the success of our team to you - with allowances such as holiday and Christmas bonuses, special payments, and merchandise vouchers.
    • You will also receive a 10% employee discount in all German dm stores and benefit from exclusive offers for dm employees in many online shops.
    • Additionally, you can lease the latest smartphones, tablets, or laptops for personal use at a favorable rate twice a year.
    • Mobility: With a subsidy for the 'Germany Ticket for Work', you travel affordably.
    • If you prefer cycling, you can also use the JobRad®.
    • There are plenty of parking spaces, e-charging stations, and a bicycle garage on our premises.
    • A suburban train station and the connection to the highway are located nearby.

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    Benefits

    Work-Life-Integration

    Health, Fitness & Fun

    Higher Take-Home Pay

    Topics You Will Work On

    Job Locations

    • Location Karlsruhe

      Baden-Württemberg

      Germany

    About Your Employer

    dmTECH

    dmTECH

    We are dmTECH, the IT subsidiary of dm-drogerie markt, and develop intelligent solutions for our online store dm.de, checkout systems, the Mein dm app, logistics systems and much more.

    Description

  • Company Size
    250+ Employees
  • Founding Year
    1988
  • Company Type
    Established Company
  • Working Model
    Hybrid, Onsite
  • Industry
    Trade, Internet, IT, Telecommunication
  • Logo dmTECH

    Senior IT Product Manager Marketing Intelligence

    Location
    Karlsruhe
    Working Model
    Hybrid, Onsite
    Diversity
    Open for all genders

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