Job
- Level
- Experienced
- Location
- Bochum
- Working Model
- Onsite
- Job Field
- UX/UI
- Employment Type
- Full Time
- Contract Type
- Permanent employment
- Salary
- 45.000 to 55.000€ gross/year
Job Summary
In this role, you analyze user experiences, improve design workflows in our app, and optimize marketing funnels using PostHog to deliver measurable results for an AI platform.
Job Technologies
Your role in the team
- We are developing a marketing AI platform that enables companies to manage their customer acquisition: In the chat, orders are generated for landing pages, advertising materials, and campaigns. Results are processed, next steps are proposed, and actions are approved by the client.
- You analyze and improve the user experience in our app, on our platform, and in our marketing funnels. To do this, you combine UX design with user research and a strong focus on data and metrics. Using PostHog, you investigate how people actually use our products, where they encounter difficulties, and which changes can be measured to help.
- Analyze user behavior: You examine, among other things, user paths, funnel drop-offs, feature usage, and recurring usage with PostHog. Session recordings and qualitative feedback help you understand the underlying causes behind the numbers.
- Improve app and platform: You identify hurdles in onboarding, the AI chat, approvals, and result presentation. Based on this, you develop understandable processes and concrete design improvements.
- Optimizing marketing funnels: You analyze landing pages, multi-step forms, and conversion paths – from entry point to successfully submitted inquiry. You also consider the quality of the generated leads.
- Develop measurement concepts: Together with the development team, you define relevant events, properties, and success metrics. You verify whether the tracking accurately reflects actual usage.
- Formulate hypotheses and set up experiments: You derive testable improvement ideas from observations, prioritize them, and oversee A/B tests. In doing so, you consider data volume, uncertainty, and potential side effects.
- Design and test solutions: You create user flows, wireframes, and interactive prototypes in Figma and validate them through usability tests with users.
- Making AI interactions understandable: You design how the application asks follow-up questions, conveys progress, explains results, and gathers decisions. Users should always understand what is happening and what is required from them next.
- Demonstrate impact: You support the implementation with the development team and verify after the release whether, for example, task success, processing time, error rate, or conversion have improved.
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Our expectations of you
Qualifications
- Your portfolio demonstrates how you identify user problems, develop well-founded solutions, and systematically evaluate their impact.
- You are experienced in developing tracking concepts and defining meaningful product and conversion metrics.
- You are proficient in user interviews and usability testing, and know how to link qualitative insights with quantitative data.
- You communicate at C2 level in German and convey complex insights precisely and appropriately for the audience. You implement improvements in close collaboration with product management, development, and marketing.
Experience
- You have 2-5 years of hands-on experience in UX or Product Design for digital products.
- You have practical experience with PostHog, particularly in Product Analytics, Funnels, User Journeys, and Session Recordings.
- You have experience with A/B testing and solid statistical fundamentals to critically assess the significance of data and identify further research needs.
- You are proficient in Figma and experienced in creating interactive prototypes, developing design systems, and designing responsive interfaces. Additionally, you consider mobile user experience, accessibility, and intuitive user navigation.
- Additionally helpful: SQL skills, experience with React-based applications, AI chat interfaces, CRM and sales data, as well as privacy-conscious analysis and configuration of session recordings.
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What we offer
- € 45,000-55,000 per year
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Topics You Will Work On
Job Locations
About Your Employer
BV Bestseller Verlag GmbH
BV Bestseller Verlag GmbH, based in Bochum, offers comprehensive publishing services as well as seminars and lectures. The company is recognized as a leader in open sales seminars in Europe.
Description
- Company Type
- Established Company
- Working Model
- Onsite
- Industry
- Media, Publishing
UX Designer
- Salary
- 45.000 to 55.000€ gross/yearEstimated net salary based on the gross salary in the job ad using tax class I.29.643 to 34.978 € net/year · Tax class I
- Location
- Bochum
- Working Model
- Onsite
- Diversity
- Open for all genders
