Job
In this role, you will develop the product vision for a loyalty module, analyze market needs, translate requirements into user stories, lead a development team, and manage the entire product lifecycle.
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Your role in the team
- You develop the product vision and strategic roadmap for our new Loyalty module within our CXP - from the initial idea to market readiness.
- You analyze market, competition, and customer needs in the loyalty environment and derive concrete product requirements from this.
- You translate business and stakeholder requirements into clear epics, user stories, and technical specifications.
- You assume disciplinary leadership of your development team: You conduct employee reviews, are responsible for personnel development, and actively contribute to the team culture.
- You are responsible for managing external development service providers.
- You are responsible for the entire product lifecycle: from conception through integration into the CXP system landscape to continuous development.
- You actively design the interfaces to third-party systems (e.g., CRM, e-commerce, analytics).
- You are independently responsible for managing budget, timings, and resources, and you communicate progress transparently at the management level.
- You bring best practices for loyalty programs and CXP architectures and establish them sustainably within the team.
Our expectations of you
Education
- A completed degree in (technical) Business Administration, Business Informatics, or a comparable technical qualification.
Qualifications
- Deep understanding of loyalty mechanics, customer retention strategies, and data-driven personalization.
- Excellent knowledge of agile methodologies (Scrum, Kanban) and product management frameworks (e.g., OKRs, Story Mapping, Jobs-to-be-Done).
- Entrepreneurial thinking, initiative, and the ability to clearly prioritize in a dynamic environment.
- Your strengths are analytical thinking and a structured way of working.
- You possess a strong technical understanding and can read and comprehend programming code (don't worry, coding is handled by others).
- Very good German and good English skills, both written and spoken.
Experience
- Several years of experience as a Product Owner, ideally in the MarTech environment.
- Experience in utilizing and managing AI tools to support specification and requirements analysis within the scope of AI-driven software development.
- Proven experience in disciplinary team leadership and, ideally, in establishing new team structures.
Benefits
Topics you will work on
Job locations
About your employer
DYMATRIX ist einer der führenden deutschen Software- und Lösungsanbieter für kundenzentriertes und intelligentes Marketing. Wir sind Spezialisten im Bereich Big Data, Marketing Automation und Customer Analytics sowie Kampagnenmanagement und Business Intelligence.
- 50-249 Employees
- Established Company
- Onsite, Hybrid
- Advertising, Marketing, PR · Internet, IT, Telecommunication
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