Senior CRM Project Manager

Cruiseadors GmbH

Job

In this role, you will independently develop CRM marketing campaigns and optimize cross-channel journeys using tools like Braze or Salesforce, while deriving strategic insights from performance data.

Job summary

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Job technologies

Your role in the team

  • You will take over the strategic and operational management of our clients and independently develop a variety of CRM marketing campaigns.
  • In this role, you work closely with strategy, creation, and technology — ensuring that data-driven communication has a tangible impact.
  • Together with the team, you identify and realize new potentials to activate, engage, and excite customers across channels in the long term.
  • Independent management and strategic further development of our clients in the area of CRM and Marketing Automation.
  • Planning, implementation, and optimization of cross-channel campaigns (email, push, in-app, landing pages) using tools such as Braze, Salesforce Marketing Cloud, or Emarsys.
  • Development of data-driven journeys and automations along the customer lifecycle.
  • Derivation of action recommendations from performance data, tests, and analyses (e.g., with Google Analytics, Tableau, or spreadsheets).
  • Sparring partner for strategy, creation, and technology - you bring the disciplines together to measurably improve the customer experience.
  • Mentoring and professional support for younger colleagues in the team.

Our expectations of you

Qualifications

  • Solid knowledge of at least one leading platform (e.g., Braze, Salesforce Marketing Cloud, Emarsys, HubSpot).
  • Solid understanding of data, segmentation, trigger logic, and cross-channel journeys.
  • Structured, self-reliant working style and enjoyment in accompanying clients holistically.
  • Very good German skills (at least C1) and good English skills.
  • Enthusiasm for data-driven communication, modern tools, and smart automations.

Experience

  • At least 3 years of experience in digital marketing with a focus on CRM / Marketing Automation.

What we offer

  • Responsibility for renowned clients such as mobile.de, Ottobock, or Kleinanzeigen.
  • An environment where you can learn quickly and take on responsibility.
  • Personal development opportunities and targeted promotion of your talents.
  • Flat hierarchies, open communication, and a team that truly sticks together.
  • Open & straightforward communication, minimal bureaucracy, and quick decision-making.
  • Home office with one office day per week (preferred); but fully remote possible.
  • A fantastic loft office overlooking the Spree directly at the Ring.
  • Further training and development opportunities.
  • A very satisfied team: https://www.kununu.com/de/crsd1
  • Regular team events.
  • Individual benefits by arrangement (e.g., JobRad, Deutschlandticket, gym membership, BenefitPass, among others).

Benefits

Work-Life-Integration

Topics you will work on

Job locations

About your employer

Cruiseadors GmbH, based in Berlin, focuses on CRM, marketing automation, and digital communication. The company assists its clients in developing and implementing data-driven strategies throughout the customer lifecycle and is active in performance CRM, UX, and cross-channel communication.

Company type
Digital Agency
Work model
Full Remote, Hybrid, Onsite
Industry
Internet, IT, Telecommunication
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Senior CRM Project Manager

Cruiseadors GmbH