Job
- Level
- Experienced
- Location
- Schemmerhofen
- Working Model
- Hybrid, Onsite
- Job Field
- Application, Project
- Employment Type
- Full Time
- Contract Type
- Permanent employment
Job Summary
In this role, you analyze existing CRM data, implement a central system, and develop a group-wide CRM architecture with dashboards and reports focused on data quality and marketing automation.
Your role in the team
- Comparison of the target image with existing data and analysis of current processes.
- Selection, implementation, and further development of the central CRM system.
- Development and establishment of the group-wide data and CRM architecture across all locations.
- Management of the integration of existing systems (Event, Ticketing, Newsletter, POS, etc.).
- Development of dashboards and reports for executive management, locations, and administration.
- Active preparation, implementation, and support of organizational change.
- Close collaboration with the specialist departments (IT, Sales, Marketing, site teams, and Legal).
- Drivers of a data-driven work culture across the group.
- Responsibility for data quality, governance, and standardized data structures.
- Preparatory measures for data-driven campaigns and marketing automation as well as loyalty and membership programs.
- Development of digital services/products and their expansion into a business case or a value chain.
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Our expectations of you
Education
- Degree in Business Administration, Business Informatics, Digital Media, or a comparable field.
Qualifications
- In-depth expertise in data strategy, marketing automation, and API/interface architecture.
- Strong analytical skills in handling KPIs, reports, and business cases.
- Affinity for experiential worlds, mobility, and digital business models.
- Strong communication skills to explain complex topics clearly and empathetically.
- Structured, pragmatic, and self-reliant working style with an entrepreneurial mindset.
- Persuasiveness to confidently engage with executive management, IT, and operational teams at eye level.
Experience
- Several years of proven experience in the selection, implementation, and operation of CRM systems, ideally in a complex, multi-site environment.
- Experience in project and stakeholder management across different departments.
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What we offer
- A design project, you are building something new and leaving a real, future-proof footprint.
- A permanent contract within a dynamic, growing corporate group.
- Short decision-making paths, flat hierarchies, and direct access to management.
- A modern workplace with up-to-date equipment and a company mobile phone.
- Hybrid work partially available, subject to agreement.
- Fixed salary plus voluntary Christmas and holiday bonuses, company pension scheme, 30 days of vacation.
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Topics You Will Work On
Job Locations
About Your Employer
Motorworld Consulting Gmbh & Co. Kg
MOTORWORLD Consulting GmbH & Co. KG, a member of the Motorworld Group, focuses on the renovation and development of historical sites, particularly in the area of automotive experience worlds.
Description
- Company Type
- Established Company
- Working Model
- Hybrid, Onsite
- Industry
- Construction, Real Estate, Building Services