Logo Flixbus

Senior Data Analyst - CRM

New

Job

  • Level
    Senior
  • Job Field
    Data
  • Employment Type
    Full Time
  • Contract Type
    Permanent employment
  • Location
    Munich
  • Working Model
    Hybrid, Onsite
  • Job Summary

    In this role, you will develop CRM analytics and reporting across 45+ markets, optimize KPIs, and build Power BI dashboards to track customer behavior and business trends.

    Job Technologies

    Your role in the team

    • Own CRM analytics and reporting across 45+ markets, delivering clear visibility into performance, customer behavior, and commercial impact.
    • Build and maintain Power BI dashboards providing real-time tracking of CRM performance, targets, and business trends.
    • Deliver actionable insights on campaign performance, drivers of customer behavior, value-generating segments, and cross-market differences.
    • Develop scalable, automated reporting solutions alongside deep-dive analyses and ad hoc business investigations.
    • Monitor and optimize key CRM KPIs (engagement, conversion, retention, reactivation, communication effectiveness) and customer lifecycle performance.
    • Partner with CRM, data, and product teams to improve segmentation, personalization, experimentation, tracking quality, and data reliability.
    • Evaluate A/B tests and proactively identify trends, anomalies, risks, and opportunities, presenting clear recommendations to senior stakeholders.

    This text has been machine translated. Show original

    Our expectations of you

    Qualifications

    • Nachweisliche Erfahrung in der Erstellung von Dashboards und automatisierten Reporting-Lösungen für nicht-technische Stakeholder.
    • Strong SQL expertise (CTEs, window functions, multi-table joins) in a modern cloud data warehouse, preferably Snowflake.
    • Advanced Power BI skills including data modeling, DAX, and best-practice dashboard design and visualization.
    • Solid understanding of marketing and CRM KPIs (conversion, engagement, attribution, customer lifetime value).
    • Strong data storytelling, statistical literacy (e.g., significance testing), and a structured, detail-oriented, and autonomous working style.
    • Proficiency in English.

    Experience

    • 5+ Jahre Erfahrung in Data Analytics oder BI, idealerweise im CRM-, Marketing- oder E-Commerce-Umfeld.
    • Experience working cross-functionally with product, engineering, and marketing/CRM teams; familiarity with marketing automation tools (e.g., Braze is a plus).

    This text has been machine translated. Show original

    What we offer

    • Travel perks: 12 free Flix vouchers + 12 discount vouchers for friends & family.
    • Work from (M)Anywhere: Depending on your role, work from another location for up to 60 days per year.
    • Hybrid work model: We are an office-first company, but we offer flexibility to balance work and life.
    • Wellbeing support: Access confidential 1:1 counselling, courses, and stress management for yourself and up to four family members.
    • Learning & Development: Take advantage of language classes, training courses, and expert-led sessions to grow your skills.
    • Mentoring Program: Connect with experienced colleagues to gain insights and accelerate your career.

    This text has been machine translated. Show original

    Benefits

    Food & Drink

    Higher Take-Home Pay

    Health, Fitness & Fun

    Topics You Will Work On

    Job Locations

    • Location Munich

      Bayern

      Germany

    About Your Employer

    Flixbus

    Flixbus

    We are a global mobility provider and have been changing the way millions of people around the world travel since 2013 under the brands FlixBus and later also with FlixTrain.

    Description

  • Founding Year
    2011
  • Language
    English
  • Company Type
    Established Company
  • Working Model
    Hybrid, Onsite
  • Industry
    Sports, Leisure
  • Logo Flixbus

    Senior Data Analyst - CRM

    Location
    Munich
    Working Model
    Hybrid, Onsite
    Diversity
    Open for all genders
    English Only
    English only required

    More Jobs