Job
In this role, you will enhance the user experience of the Carhartt WIP webshop, coordinating with the Scrum team and prioritizing the product backlog to optimize the customer journey from product selection to checkout.
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Job technologies
Your role in the team
- As Product Owner Web, you will shape the ongoing development of the Carhartt WIP European webshop, taking ownership of the entire customer journey.
- You will translate business objectives, customer insights and stakeholder needs into meaningful improvements, working closely with our Scrum team to bring them to life.
- Own and prioritize the product backlog, balancing customer value, business impact, development effort, and technical dependencies across features, enhancements, and bugs.
- Lead features from discovery through to delivery, defining requirements, user stories and acceptance criteria, supporting implementation, and evaluating results after launch.
- Work closely with our Scrum team to ensure requirements are clearly defined, questions are addressed and decisions support effective delivery.
- Continuously improve the entire shopping journey, from product discovery and browsing through to checkout.
- Align requirements and priorities across teams, including App, Brand, CRM, Performance Marketing and SEO, ensuring transparency around priorities, trade-offs and progress.
- Make data-driven decisions using GA4, customer feedback and other relevant sources to understand user behaviour, identify opportunities and measure the impact of improvements.
- Validate ideas through experimentation, using A/B testing to assess hypotheses and inform further development.
- Coordinate webshop integrations and related enhancements, including payment methods, consent management and selected customer-facing post-purchase communications.
- Assess and prioritise issues based on their impact on customers and the business, coordinating resolution with the relevant internal teams and external service providers.
- Evaluate release performance using relevant KPIs, such as conversion rates, revenue, feature adoption, and customer feedback, to identify opportunities and define next steps.
Our expectations of you
Qualifications
- The ability to translate business objectives and customer needs into clear requirements, user stories, and acceptance criteria.
- A solid understanding of e-commerce customer journeys and the relationship between usability, conversion, and commercial performance.
- Confidence in interpreting data and using insights to inform product decisions.
- Strong communication skills, with the ability to balance competing stakeholder needs, explain trade-offs and align on priorities.
- A good technical understanding of web platforms and integrations, with the ability to explore unfamiliar topics in collaboration with technical specialists.
- A structured and collaborative approach, combined with a strong sense of ownership and the confidence to take responsibility.
- Fluent in German and English.
Experience
- Practical experience as a Product Owner or in a comparable digital product management role, ideally within e-commerce.
- Experience managing a product backlog independently and delivering features in collaboration with an agile development team.
- Experience with GA4 or comparable analytics tools, A/B testing, user research, payment solutions and consent management would be an advantage.
What we offer
- For our office in Berlin, we are looking for a Product Owner (m/f/x) to join our team on a full-time basis as soon as possible.
Benefits
Work-Life-Integration
Topics you will work on
Job locations
About your employer
Carhartt Work in Progress is always striving to evolve, without losing sight of its roots. The brand Carhartt WIP represents the Work in Progress Holding AG, a Swiss company group that started out in the early nineties as the European license holder and distributor for the US-based workwear manufacturer Carhartt. Carhartt Work in Progress is always striving to evolve, without losing sight of its roots. This makes it a reliable and trusted brand that people can count on.
- Established Company
- Onsite, Hybrid
- Trade
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