Job
- Level
- Junior
- Job Field
- BI
- Employment Type
- Full Time
- Contract Type
- Permanent employment
- Location
- Bönen
- Working Model
- Hybrid, Onsite
Job Summary
In this role, you create CRM reports, analyze customer behavior, and derive actionable insights while closely collaborating with CRM, Marketing, and IT to provide data-driven recommendations.
Job Technologies
Your role in the team
- You continuously create and develop CRM reports, dashboards, and analyses.
- You analyze customer behavior and derive relevant customer insights and actionable recommendations from it.
- You measure the success of CRM campaigns and loyalty initiatives based on relevant KPIs and derive optimization potentials.
- You analyze and interpret the results of marketing mix modeling and derive actionable recommendations for optimizing our marketing investments.
- You prepare analysis results and present them to various stakeholders.
- You contribute to the development of reporting, analysis, and data processes.
- You work closely with the operational CRM, marketing, business intelligence, and IT.
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Our expectations of you
Education
- You have successfully completed a degree in Business Administration, Business Informatics, Statistics, Mathematics, Data Science, or a comparable field.
Qualifications
- You possess strong analytical skills as well as a high affinity for numbers and data.
- You are proficient with Excel; basic knowledge of SQL and BI tools (e.g., Power BI) is an advantage.
- You work in a structured and self-responsible manner and enjoy collaborating with different departments.
- You have very good German skills and good English skills.
Experience
- You have initial practical experience in the field of CRM, Data Analytics, Business Intelligence, or Marketing Analytics.
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What we offer
- The KiK CRM team actively shapes the customer-oriented development of our company.
- With myKiK, we have built one of the largest international loyalty programs in retail over the past four years, which has received multiple awards, including the European Loyalty Award.
- Our CRM division combines operational and analytical CRM: While operational CRM is responsible for the further development of the loyalty program and personalized customer communication, analytical CRM provides data-driven customer insights, develops target groups and campaign logic, and measures the effectiveness of our marketing activities.
- The insights support the CRM as well as other business units in data-driven decision-making.
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Benefits
Work-Life-Integration
Topics that you deal with on the job
Job Locations
This is your employer
KiK Textilien und Non-Food GmbH
Wir sind Deutschlands führender Textildiscount mit mehr als 26.000 Mitarbeitern und 2.600 Filialen in Deutschland und neun europäischen Staaten. Als textiler Grundversorger bieten wir aktuelle Mode, die bezahlbar ist - zum vergleichbar günstigsten Preis. Eine Erfolgsgeschichte seit der Unternehmensgründung von KiK im Jahr 1994 - und wir haben große Pläne für die Zukunft.
Description
- Founding year
- 1994
- Company Type
- Established Company
- Working Model
- Hybrid, Onsite
- Industry
- Trade
Junior Manager Analytical CRM
- Location
- Bönen
- Working Model
- Hybrid, Onsite
- Diversity
- Open for all genders
