Logo Serviceplan Group

Senior Data Engineer - AI, LLM & Salesforce

Job

  • Level
    Senior
  • Job Field
    BI, Data
  • Employment Type
    Full Time
  • Contract Type
    Permanent employment
  • Location
    Munich
  • Working Model
    Hybrid, Onsite
  • Job Summary

    You develop and operate scalable data solutions and pipelines for Marketing Intelligence in international CRM environments, including data modeling and API integrations in Salesforce.

    Job Technologies

    Your role in the team

    • Responsibility for the development, operation, and continuous improvement of scalable data products and pipelines in the international marketing & CRM environment, derived from AdTech, MarTech, CRM, E-Commerce, Analytics, and Media platforms.
    • Data modeling, harmonization, and quality assurance in Salesforce Data Cloud (Data 360) including Identity Graph, connectors, global data quality management, and standardization across international markets.
    • Development and operation of data solutions for Marketing Intelligence Plus and Salesforce MCI (Marketing Cloud Intelligence), including cross-channel data models, KPI frameworks, transformation logic, data streams & API integrations, as well as reverse ETL for activation in CRM and media systems.
    • Design and implementation of AI-ready data architectures (features, embeddings, vector data), RAG pipelines, MCP integration (Model Context Protocol), as well as data provisioning for Agentforce- and LLM-based use cases.
    • Campaign-related Data Engineering & Enablement for Journeys, Segments, Audiences, and Paid Media, including logic for Reach, Frequency, Spend, and Performance metrics.
    • International setup focused on standardization and harmonization of fragmented marketing and data landscapes, development of global templates, and ensuring stable reporting and insight structures.
    • Ensuring quality, security, and stability through automated testing, monitoring, lineage, Privacy-by-Design (including GDPR/Consent handling), CI/CD, Infrastructure-as-Code, and version-controlled deployments.

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    Our expectations of you

    Qualifications

    • Very good knowledge of SQL, Python, Spark (Batch & Streaming).
    • In-depth knowledge of Marketing Intelligence Plus and Agentforce.
    • Familiarity with international marketing processes, global data standards, and harmonization.
    • Security, privacy, and PII expertise, especially in an international context.
    • English language level C1 and German B1.

    Experience

    • 3-5+ years of experience as a Data Engineer in complex cloud and marketing data environments.
    • Experience with Data Orchestration (Airflow, ADF, Prefect) and Transformation Frameworks (e.g., dbt).
    • Experience in Salesforce Data Cloud (Data 360).
    • Very good experience with Salesforce MCI (Marketing Cloud Intelligence) including Streams, Harmonized Models, KPIs, Classification.
    • AI/LLM Experience: Embeddings, vector databases, RAG pipelines, LLM frameworks, MCP.

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    What we offer

    • Onboarding: Welcome session, onboarding events, and a dedicated onboarding buddy for the first few weeks – we ensure your perfect start.
    • Further Education: Your development is important to us. Whether through our internal campus training program or external seminars - we keep you up to date!
    • Flexibility: As a successful communication and media agency, we believe that better results are achieved when people communicate with people rather than just screens. That's why we like to demonstrate our team culture in person on-site. At the same time, we offer you plenty of flexibility to adapt your work to your life in the best possible way, e.g., through mobile office and flexible working hours.
    • Fun: Those who work also need to take a break sometimes. Whether it's a party or working out - with us, you'll have plenty of opportunities through regular after-work events and agency-sponsored fitness programs.
    • Accessibility: Our modern office is easily reachable for you thanks to its perfect location.
    • Internationality: As an internationally operating agency group, we offer you the opportunity to network and exchange ideas with colleagues from various disciplines around the world.

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    Benefits

    Work-Life-Integration

    Health, Fitness & Fun

    Food & Drink

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    Topics that you deal with on the job

    Job Locations

    • Location Munich

      Bayern

      Germany

    This is your employer

    Serviceplan Group

    Serviceplan Group

    Since our founding in 2002, we have specialized in performance-oriented online, social and content campaigns. Based on this wealth of experience, we have further developed into a 360 Β° planning media agency in 2018. With the view from the digital perspective on the classical media, we work out cross-media and data-based mediastrategies for our customers.

    Description

  • Company Size
    250+ Employees
  • Company Type
    Established Company
  • Working Model
    Full Remote, Hybrid, Onsite
  • Industry
    Advertising, Marketing, PR
  • Logo Serviceplan Group

    Senior Data Engineer - AI, LLM & Salesforce

    Location
    Munich
    Working Model
    Hybrid, Onsite
    Diversity
    Open for all genders

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